About us

WE ARE AWESOME

The most trusted name in the country providing state-of-the-art, complete and integrated services and solutions for events management.

Headquartered in the national capital, SA Group is India’s leading provider of integrated, sophisticated and holistic social, entertainment and event services for more than two decades. The group is synonymous with trust and state-of-the-art services, reaching thousands of customers across an impressive list of clients that comprises some of India’s biggest names. The group has been a market leader in offering complete event management services – conceptualisation, planning, consulting, customising, liaising, designing, executing and post-event logistics.

SA Group has a strong, loyal and expanding affiliate network, operating in all metropolitans and tier II cities in India, as well as select international locations. The company operates through four key business entities, Sur Aradhana Events, Hands on Hands, Yap Holidays and Sur Aradhana Society.

The Best Corporate Company

OUR GREAT STORY

SUR ARADHANA EVENT CREATIONS PVT. LTD.

Sur Aradhana Event Creations Private Limited | SA Events

SA Events is a well-known and highly-acclaimed event management brand, providing all-inclusive tailored services. From large-scale concerts to personalised weddings, a highly-skilled team leverages a wide range of services to offer customisation to your events, ensuring smooth execution till the end. We have the best possible mix of integrated services and effective public relations, to ensure that our clients enjoy an experience of a lifetime. The list of services under this business are:

  • Wedding management
  • Celebrity management
  • Theme parties
  • Stage shows
SUR ARADHANA SOCIO CULTURAL SOCIETY

SA Society is the pioneering business of the SA Group that started way back in 1991 with the sole purpose of promoting art and culture among the youth, and bringing them to the forefront of the entertainment industry in India. For decades, it has provided a unique platform and has been a launching pad for India’s favourite singers such as careers Sonu Nigam, Sunidhi Chauhan and Akriti Kakkar.

For more information please visit: http://suraradhana.in/

YAP HOLIDAYS

Hiring us for your next MICE (meetings, incentives, conferences and exhibitions) conference can save you money and time, and relieve you of unnecessary stress. MICE tourism is an excellent platform to network and explore new business opportunities. It helps businesses reconnect with old & existing clients, and meet new prospects, along with gaining knowledge on new industry trends, technologies and other information exchange.

We provide holistic MICE-related services, and these are the reasons you should pick us for your next MICE conference:

  • Cost advantage
  • Excellent location choice
  • Efficient Hotel bookings and F&B arrangements
  • Overall Logistics
  • Conference Support
  • We also offer:
    • Security arrangements
    • Social activities
    • Other additional activities upon request
HANDS ON HAND VENTURES PVT. LTD.

Hands on Hands | HoH

HoH is the creative consulting arm of SA Group, delivering high-impact event management services using the latest tools and technologies. This team of highly trained, energetic and creative members are experts in handling any event involving high-tech and modern tools, and specialises in providing exceptional personalise services to make lifetime memories. HoH makes sure that events are managed completely from ideation to execution, and are treated uniquely and innovatively every single time. The team has many years of experience handle events of all sizes and scales. The list of services under HoH are:

  • Concerts
  • Conferences & exhibitions
  • AV production
  • Corporate events
  • Marketing & endorsement
  • Stage shows

SA HISTORY

Since 1998, SA Group has benefitted thousands of clients by creating lifetime experiences and memories, and by establishing sustainable and meaningful relationships with each one of them. Be it any metropolitan city in India, a tier II and tier III town, or an international location, the team has always fulfilled its clients’ demands by collaborating with the right affiliates and vendors. With this magnificent past, the company has evolved, expanded and gained enormous popularity, and is now set for the next wave of evolution.

SA MISSION

To be the go-to provider for all services related to events & entertainment. Our aim has and always will be to provide unparalleled world class services to create memorable moments through customisation, innovation and focussed one-on-one relationship.

SA VISION

To be recognised as the ‘best-of-breed’ premium, integrated events & entertainment services company in India – with the legacy of a glorious past, trust and a loyal customer base.

MAIL US

info@sagroup.in

LOCATE US

Connaught Place, New Delhi

NEED HELP

+91 9818064518

SA Group is the most trusted name in the country providing state-of-the-art, complete and integrated services and solutions for events management. Headquartered in the national capital and is India’s leading provider of integrated, sophisticated and holistic social, entertainment and event services for more than two decades.